FASHION PLUSBy: Rowel Canlas
Face of GET LAUD!
This girl’s fashion evolution is simply fantastic. From a typical jeans and shirt gal, she has transformed into a certified fashion connoisseur.
ROXANNE GUINOO’s fame skyrocketed when she joined the reality search “Star Circle Quest” of her mother studio ABS-CBN. Who would have thought that a coy lass from Cavite will pit talent against veterans in the industry?
She with a pretty face and buxom body has been a subject of nasty rumors lately. Since linking her with ex- beau Jake Cuenca, rumor-mongers had a field day trying to put her down to no avail. Being a fighter that she is, she just laughed it off and minded her own business.
After years of struggling as teen actress doing smorgasbord projects, she is gradually reaping the fruits of her labor in a manner of speaking. What with several top-rating teleseryes and out-of-town shows, indeed Roxanne Guinoo’s time has really come.
Not only that, she has become a most-sought-after product endorser as well. One of the brands that commissioned her as image model is GET LAUD apparel. The clothing brand that primarily targets stylish women is owned by husband and wife tandem Dareen and Gigi Laudencia. The duo’s philosophy is to create a clothing brand that is chic, trendy and comfortable but not too expensive. Their goal is for Filipina women to be fashionable regardless of their social status, lifestyle or profession.
GET LAUD started as a kiosk in Alabang Town Center in 2003. The Laudencia’s imported Spandex fabric abroad and turned it into quality wear for women of all sizes. Aside from their small mall space, they also participated in countless bazaars. The quality, design and affordability of their clothes became the vehicle for the rapid success of their company.
According to owner/designer Gigi Laudencia, the reason why they got Roxanne is due to her comely face and fashion savvy. Furthermore, Roxanne epitomizes the vision of the company which is to give every Filipina locally made stylish and comfortable clothing that fits their lifestyle and profession.
“Aside from her good looks and demure nature which is very Filipina, Roxanne continues to evolve as a woman, career and personality wise. That is how Get Laud is in terms of company development. We never get tired of producing new designs that follow international fashion trends yet suitable for the Filipina,” Gigi continues.
Get Laud’s quality has been proven again recently with the Most Promising Retailer Award for 2007 from the Ayala Malls (Market Market), in addition to National Product Quality Excellence Award’s Seal of Product Quality for Best Spandex Retail for 2006 and the Most Promising Retailer for 2007 for Market Market Award at the Ayala Malls Marketing Excellence 2007 Awards.
Visit Get Laud stores located in Alabang Town Center, SM Malls, Market!Market!, Festival Mall, Metropoint Mall, Farmer’s Plaza, Sta. Lucia East Grand Mall, Robinsons Metro East or log on to www.getlaud.com.ph for its latest collection.













